Aakash Educational Services Limited’s(AESL) Brightest Stars, Sanvi Jain and Krishna Sai Shishir Vuppala,Secure AIR 34 and AIR 72 respectively in JEE Main 2024;Sanvi Jain Becomes Karnataka Topper.

Sanvi Jain secures a perfect 100 percentile in Physics and Mathematics, while Krishna Sai Shishir Vuppala secures 100 percentile in Chemistry and Mathematics

Bengaluru, April25, 2024:Aakash Educational Services Limited (AESL), the national leader in test preparatory services, proudly unveils the exceptional achievement of two of its Bengaluru-based students in the Joint Entrance Examination (JEE) Main 2024 second session.

Sanvi Jain and Krishna Sai Shishir Vuppala, both students of AESL, have etched their names in the annals of academic excellence by securing AIR 34 and AIR 72 respectively. While Sanvi secured 100 percentile in Physics and Mathematics, Krishna secured 100 percentile in Chemistry and Mathematics.



Their stellar performance not only underscores their unwavering commitment but also brings to the fore their profound grasp of the subjects tested in one of India’s most challenging examinations. The unveiling of their extraordinary accomplishment by the National Testing Agencylast nighthas set a new benchmark of excellence.

school and higher secondary school students. Recently, Aakash has intensified its focus on developing Computer-Based Training. Its innovative iTutor platform delivers recorded video lectures, enabling students to engage in self-paced learning and catch up on missed sessions. Moreover, mock tests simulate real exam conditions, equipping students with the necessary familiarity and confidence to tackle the examination effectively.

                                      K.R.BALAJI

PVR INOX UNVEILS BENGALURU’S LARGEST CINEMA; EXPANDS FOOTPRINT IN SOUTH INDIA WITH ITS LARGEST CINEMA.


April 11, 2024: PVR INOX, the largest and the most premium cinema exhibitor in India, today announced the launch of Bengaluru’s largest cinema at Phoenix Mall of Asia and its largest cinema in South. The 14-screen Megaplex located in the largest and one of the most premium malls in Bengaluru features three premium formats – MX4D, ScreenX, and Insignia. PVR INOX also introduces the first MX4D, the immersive 4D movie experience and ScreenX, 270-degree cinema viewing in South India.


The new cinema will augment PVR INOX foothold in Bengaluru with 172 screens in 26 cinemas and in the state of Karnataka with 219 screens in 37 cinemas. The company consolidate its presence in South India to a total of 572 screens in 100 properties.
Located in the suburbs of Bangalore, the 14-Screen Megaplex is the city’s most advanced cinema that includes the multi-sensory MX4D format, premium large screen format ScreenX, three auditoriums of PVR INOX’s luxury format, Insignia along with 9 premiere auditoriums with last row celebrity plush recliners. With a seating capacity of 1997 audiences, the new cinema is equipped with the best-in-class theatrical technology to offer an immersive and enhanced cinematic experience. This includes the 4K laser projection, advanced Dolby Atmos surround sound and Volfoni 3D screen.
Commenting on the announcement, Mr. Ajay Bijli, Managing Director, PVR INOX Limited, said, “The Southern region is a critical market for us with a steady supply of regional content and passionate consumer demand. We have received an overwhelming response for all our premium screen formats nationwide, prompting us to unveil our largest cinema in South with 14 screens including 3 superlative cinema formats – MX4D, Screen X and Insignia. It has been PVR INOX’s strategy to make cinemas more experiential and this Megaplex at Phoenix Mall of Asia perfectly aligns with our vision.’’
The design harmoniously blends various shades of white, accented by a regal touch of Royal blue, imparting a luxurious ambiance. Strategic areas such as entrances and F&B spaces are elegantly emphasized using black accents amidst the whites, ensuring a delicate balance. Impressive video walls, signage, and ceiling features reflect the grandeur reminiscent of a Megaplex. By transitioning from whites to greys, the Insignia achieves a refined and opulent atmosphere. This timeless design promises a perpetually fresh appeal, welcoming customers to a comfortable and inviting environment.


Commenting on the announcement, Mr. Sanjeev Kumar Bijli, Executive Director, PVR INOX Limited, said, “We are delighted to launch our biggest property in South India, introducing the MX4D and Screen X formats to the region. Bengaluru is a fast changing and dynamic city in Southern region and one of India’s fast-growing economies. Leveraging on the immense potential of the city aided by proactive governance, it offers one of the most promising destinations for expansion of multiplexes. We are excited to expand our presence in Karnataka with a world-class cinema.”

                                 K.R.BALAJI

Parimatch Sports and Bengaluru FC Collaborate for a Memorable Meet-and-Greet Experience for Football Fans.

Bengaluru, 04 April 2024 – Parimatch Sports, the apparel brand inspired by the world’s top athletes, hosted an exclusive Meet & Greet event in collaboration with Bengaluru FC, one of India’s leading football clubs competing in the Indian Super League. Being the Principal Sponsor of Bengaluru FC, Parimatch Sports brought fans closer to the action, creating an unforgettable experience that celebrated the spirit of football and athletic excellence.

The event, held at the South United FC Stadium in Bangalore, offered interactive sessions with Bengaluru FC players, including goalkeeper Gurpreet Singh Sandhu, defender Aleksandar Jovanović, midfielder Javi Hernández, and forwards Oliver Drost and Ryan Williams.

The Meet & Greet session provided fans with a unique chance to engage with their favorite Bengaluru FC players, who shared insights on and off the field. Fans were divided into two teams for exclusive training sessions with Bengaluru FC players, followed by an exciting 1-hour fan battle supported by the athletes. As an extra bonus, all participants received a brand-new sports kit. The winning team was rewarded with footballs signed by Bengaluru FC players, elevating their victory with a personalized touch.

During the event, Bengaluru FC shared their vision for the future of football in India, expressing their steadfast commitment to nurturing talent, creating opportunities, and raising the overall standard of the sport across the nation.
Through initiatives such as the Meet & Greet event, Parimatch Sports and Bengaluru FC are actively contributing to the cultivation of a vibrant football culture in India, ensuring that the sport flourishes at all levels and continues to captivate fans across the country.

Commenting on Bengaluru FC’s association with Parimatch Sports, Bengaluru FC spokesperson:
“We are thrilled to be partnering with Parimatch Sports, igniting a new era of sports excellence. This partnership is crucial in our efforts to engage with fans and expand our brand reach. It represents a fusion of innovation and tradition, promising enhanced opportunities and experiences for fans and athletes alike. Through this alliance, we aim to provide players with unparalleled support, offer fans remarkable experiences, and contribute to sports community growth.”

As the Principal Sponsor for Bengaluru FC, Parimatch Sports reaffirms its commitment to supporting football in India and providing fans with unforgettable experiences. Through strategic partnerships with leading football clubs like Bengaluru FC, Parimatch Sports continues to promote the growth of the sport and foster a vibrant football culture in the country.

                              K.R.BALAJI

Deeksha, Corporate Office, Bengaluru

PU 2 Results 2024  – Another Testament to the Effectiveness of Deeksha’s Pedagogical Approach

Under Deeksha’s unique pedagogical model, science students have scripted success stories in the Pre-University (PU) and Competitive Exams like JEE, NEET, and KCET consistently for two and a half decades, while Commerce students have excelled in their PU exams and various competitive exams like the CA and CS.

This year, 12 students of Deeksha have secured the top 10 marks in the PU 2 Science and 4 students have secured the top 10 marks in PU 2 Commerce. These students are Ananth Raghav Pai (595/600), Neha Prabhu(594/600), P Sai Lekha (593/600), Sidharth V (592/600), Chetan S K (592/600), Niruth N N (591/600), H Rushil Gowda (590/600), Ramakrishna C G(590/600), Sinchana M H (589/600), Malepati Yashaswi (589/600), Varsha Shivanan K (589/600), Praneel K A (589/600) in science stream and Nisha M (590/600), Harshika K (590/600), Rekha S ( 588/600), and Shamsuddin (588/600) in the commerce stream.

Ananth Raghav Pai, a student from Deeksha CFL PU College, who bagged the 4th rank in the state, said, “The simultaneous guidance for PU and JEE that we got from Deeksha worked wonders for me. Thanks to the regular weekly tests, comprehensive study material of Deeksha’s KNOWVO app, and teachers’ guidance, I felt highly confident about my preparation, and it turns out that my confidence was not misplaced.” 

Neha Prabhu, state rank 5, from Deeksha CFL PU College, said, “Although my focus was on JEE which enabled me to score 99.59 percentile in the JEE Main, Session 1, I did not discount the importance of the PU scores. I took the weekly tests religiously and kept practicing with the Deeksha test and model question papers. I tried to cover all the topics of the PU and Deeksha’s study bite-sized material was of great help in studying and revising. “

P Sai Lekhya, the top scorer of Deeksha PU College who bagged the state rank 6, said, “It is important to strike a balance between the PU and competitive exam preparations. Deeksha’s time-tested model is ideal for that. The weekly assessments and dedicated hours for both the JEE and PU helped me realize my strengths and weaknesses and fine-tune my preparation strategy. The teachers at Deeksha were knowledgeable, supportive, and highly accessible. It really helps to have a great learning environment nurtured by such able academicians who empathize with the students.“

Siddharth V, a student from Deeksha CFL PU College, who secured 6th rank in the state, said “It is possible and even advisable to prepare for the competitive exams like JEE and PU simultaneously. It is because of this integrated model of preparation that I could reinforce my foundation and perform at my best in the PU exams. I am also very confident about my JEE performance.” 

Nisha M, the Commerce student from Deeksha PU College, Vidyanagar, who secured the state rank 8th said, “The guidance for PU exams that we get from Deeksha is remarkable and our preparation is reinforced by the guidance we get for the competitive exams at Deeksha. I am preparing for CA and I studied for PU parallelly. The distinct education model of Deeksha helped me balance both efficiently.”

 

Another state 8th rank scorer, Harshika K from SGPTA PU College, Thyagrajanagar, said, “The teachers at Deeksha are exemplary in their subject matter knowledge and are very supportive. They monitor our progress closely and personalize the learning experience for each one of us. I have plans to go for an MBA from IIM after my graduation. I believe the foundation Deeksha has provided me will go a long way in helping me achieve what I have set out to achieve.”

                                    K.R.BALAJI

 

 

Phoenix Mall of Asia Hosts an Exclusive Masterclass with Celebrity Chef Gary Mehigan.

~The former MasterChef’s culinary extravaganza showcased his unique take on modern culinary artistry~

Bengaluru, 7th April 2024: Phoenix Mall of Asia, Bangalore, renowned for its unparalleled culinary excellence and cultural enrichment hosted an exclusive Masterclass with Celebrity Chef Gary Mehigan today. Culinary aficionados from across the city were treated to an immersive experience, savouring an array of flavours, gastronomic expertise as Chef Mehigan showcased his innovative approach to crafting exquisite French dishes. By hosting the exclusive Masterclass led by Gary Mehigan, it afforded all connoisseurs in the city the opportunity to partake in Chef Mehigan’s live gastronomic learning session, experiencing his signature culinary creations and innovative techniques firsthand.


Leading the charge in culinary innovation, Phoenix Mall of Asia stands as one of Bangalore’s premier shopping destination, dedicated to enhancing the dining experience for visitors by establishing itself as the ultimate F&B arcade in North Bangalore. Oasis, the nature themed central atrium ascends across all levels, fringed by international cafes in bespoke interiors like Starbucks, Tim Hortons, Perch, Andreas Brasserie and Magnolia Bakery to name a few. Foodthopia-a place that elevates the dining experience to a whole new level offers an unique culinary journey with a plethora of delectable dining options like game day restaurants, cafes and fine dining options spread across 38000 sq.ft area for a truly cosmopolitan all-day dining experience.
From upscaling fine dining destinations featuring renowned Chefs, exquisite cuisine, and innovative concepts with cultural blends to curating engaging culinary events, Phoenix Mall of Asia is dedicated to redefining the culinary landscape. Mall of Asia offers a culinary experience like no other. With a diverse selection of dining options, including Ishaara, Café Allora, Eight, Sally’s by 1522, Burma Burma, Plaka by Chef Ajay Chopra, and Karigari by Chef Harpal Singh, patrons are treated to exquisite cuisine that tantalizes taste buds and elevates dining experiences. Renowned chefs like Ajay Chopra have previously hosted masterclasses here, with the upcoming session by celebrity chef Harpal Singh Sokhi promising to be an unforgettable culinary journey filled with flavors, techniques, and inspiration. Four new dining extravaganzas namely Fyole Cafe, CHA, Dobaraa and Kylin Experience are coming up to add more feathers to the already decorated gastronomic hat of Mall of Asia.
The Masterclass offered insights into Gary’s perspective on the contemporary culinary landscape, showcasing his techniques at par excellence in crafting delectable dishes such as Mango and Chocolate Tart, alongside exploring emerging trends. With a full house of gastronomes including gourmands, home chefs, bakers, bloggers, and aspiring chefs from esteemed Hotel Management institutions, embarked on this culinary journey for a firsthand experience of the maestro’s innovative techniques and captivating anecdotes behind his creations.

“We are delighted and honoured to welcome Chef Gary Mehigan to Phoenix Mall of Asia for this exclusive Masterclass, extending our warmest invitation to our esteemed visitors. It is our absolute delight to collaborate with the gourmet legend, who has taken the attendees through a multi-sensory journey and unleashed their culinary creativity with his insights and techniques. At Phoenix Mall of Asia, we are committed to offering unparalleled dining experience for all and this exclusive Masterclass serves as a pivotal opportunity for us to further immerse ourselves in culinary excellence, cultivating a culture of diverse gastronomic exploration that enriches the experiences of our valued visitors. The session will have a lasting positive impact on passionate chefs and gastronomes by equipping them with the tools to hone their culinary skills.” said Ritu Mehta – Centre Director Phoenix Mall Of Asia, Senior VP Marketing South.

Gary Mehigan, an esteemed English-Australian chef and restaurateur, has garnered acclaim as one of the pioneering judges of MasterChef Australia. Trained at prestigious institutions such as The Connaught and Le Souffle in London, Mehigan has made significant contributions to Melbourne’s culinary landscape, leading establishments like Browns, Burnham Beeches Country House, and Fenix. Renowned chef Gary Mehigan, famed for “Far Flung with Gary Mehigan,” shares his passion for Indian cuisine through lockdown collaborations.

                                     K.R.BALAJI

Parimatch Sports and Bengaluru FC Collaborate for a Memorable Meet-and-Greet Experience for Football Fans.

Bengaluru, 05 April 2024 – Parimatch Sports, the apparel brand inspired by the world’s top athletes, hosted an exclusive Meet & Greet event in collaboration with Bengaluru FC, one of India’s leading football clubs competing in the Indian Super League. Being the Principal Sponsor of Bengaluru FC, Parimatch Sports brought fans closer to the action, creating an unforgettable experience that celebrated the spirit of football and athletic excellence.

The event, held at the South United FC Stadium in Bangalore, offered interactive sessions with Bengaluru FC players, including goalkeeper Gurpreet Singh Sandhu, defender Aleksandar Jovanović, midfielder Javi Hernández, and forwards Oliver Drost and Ryan Williams.

The Meet & Greet session provided fans with a unique chance to engage with their favorite Bengaluru FC players, who shared insights on and off the field. Fans were divided into two teams for exclusive training sessions with Bengaluru FC players, followed by an exciting 1-hour fan battle supported by the athletes. As an extra bonus, all participants received a brand-new sports kit. The winning team was rewarded with footballs signed by Bengaluru FC players, elevating their victory with a personalized touch.

During the event, Bengaluru FC shared their vision for the future of football in India, expressing their steadfast commitment to nurturing talent, creating opportunities, and raising the overall standard of the sport across the nation.
Through initiatives such as the Meet & Greet event, Parimatch Sports and Bengaluru FC are actively contributing to the cultivation of a vibrant football culture in India, ensuring that the sport flourishes at all levels and continues to captivate fans across the country.

Commenting on Bengaluru FC’s association with Parimatch Sports, Bengaluru FC spokesperson:
“We are thrilled to be partnering with Parimatch Sports, igniting a new era of sports excellence. This partnership is crucial in our efforts to engage with fans and expand our brand reach. It represents a fusion of innovation and tradition, promising enhanced opportunities and experiences for fans and athletes alike. Through this alliance, we aim to provide players with unparalleled support, offer fans remarkable experiences, and contribute to sports community growth.”

As the Principal Sponsor for Bengaluru FC, Parimatch Sports reaffirms its commitment to supporting football in India and providing fans with unforgettable experiences. Through strategic partnerships with leading football clubs like Bengaluru FC, Parimatch Sports continues to promote the growth of the sport and foster a vibrant football culture in the country.

About Parimatch Sports
Parimatch Sports is a high-quality apparel brand inspired by the world’s top athletes and designed to equip every brave soul on their winning track. With passion at heart, Parimatch Sports creates pro-on-field kits for football and cricket teams and a comprehensive range of everyday workout clothes for fans. Prominent athletes like Dinesh Karthik, Arshdeep Singh, and Shivam Dube serve as official brand ambassadors for Parimatch Sports. The main feature that makes this brand stand out from the crowd is its exclusive design, inspired by top world’s athletes and their victories on the pitch. Parimatch Sports’ appearance on the market pursues an ambitious goal—expanding the horizons of India’s love for sports, bringing it to a brand new level.
For more information: Parimatch Sports.

                                        K.R.BALAJI

        

Blending Heritage with Modernity:Karim’s From Delhi, Jama Masjid Set to Make Multi-level Fine Dining Debut In Banga.

Bangalore, India — March 21, 2024 — Pahat’s Group, a well-established organization with over 25 years of experience across multiple industries, is pleased to announce the forthcoming debut of Karim’s, a renowned culinary institution with roots tracing back to Delhi, Jama Masjid, in the dynamic city of Bangalore. Located at 406, 5th Main Rd, HRBR Layout 2nd Block, HRBR Layout, Kalyan Nagar, Bengaluru, Karnataka 560043, Karim’s opened its doors to the public on Wednesday, March 20, 2024, poised to bring an authentic taste of India’s culinary legacy infused with a contemporary twist to Bangalore’s vibrant dining scene.
Spanning seven floors, Karim’s will initially unveil five levels to patrons, offering a glimpse into its storied past and exceptional culinary offerings. The basement level will cater to the fast-paced lifestyle with a dedicated takeaway section, ensuring that even the busiest individuals can savor the authentic flavors of Karim’s.
On the ground level, guests will find a welcoming space, serving as both an entrance and a comfortable waiting area, inviting them to embark on a culinary journey unlike any other. Ascending to the first floor, patrons will discover an exclusive experience, featuring a balcony with picturesque views and live barbecue delights, alongside a curated selection of specialties inspired by Karim’s renowned Delhi menu, including the iconic Mutton Korma and Chicken Jahangiri which will be prepared by a chef flown-in from Delhi.


For those seeking to host unforgettable events, the second floor boasts a spacious banquet hall accommodating up to 150 guests, offering a blend of elegance and versatility. The third floor presents a charming dining section, exuding intimacy and sophistication, where guests can indulge in the culinary delights that Karim’s is renowned for.
Dr. Aziz Ahmed Pahat, Managing Director and spokesperson for Pahat’s Group, shared the vision for Karim’s: “We are thrilled to bring the legacy of Karim’s to Bangalore, where we aim to celebrate India’s rich culinary heritage with a modern twist. Our goal is to create an immersive dining experience that pays homage to tradition while embracing innovation, offering patrons a journey of flavors and experiences that transcend time.”
With plans for expansion on the fourth, fifth, and sixth floors, Karim’s will continue to innovate and delight patrons with unique dining experiences, each paying homage to its rich heritage. Crowning the culinary journey is the seventh-floor rooftop, offering a serene ambiance illuminated by skylights and adorned with lush greenery, providing the perfect setting to savor the moment.
Inspired by the rich cultural heritage of India, Karim’s design aesthetic seamlessly blends traditional influences with modern elements, creating an atmosphere that is both captivating and inviting. Adding to its allure are captivating murals adorning multiple levels, each telling a story of Karim’s journey from its origins in Delhi since 1913 to its present-day acclaim.

                                       K.R.BALAJI

Aukera Grown Diamond Jewellery Unveils India’s First Lab-Grown Polki Diamond Collection.

Bengaluru, 20th March, 2024 – In keeping with the commitment to No Compromise Diamond Jewellery and demonstrating the same through innovation, authenticity, and sustainability in the diamond industry, Aukera Grown Diamond Jewellery, a lab-grown diamond brand, launches world’s first uncut lab-grown diamond collection, ‘The Queen’s Reserve Polki Collection’.

The collection was unveiled during the inauguration ceremony of Aukera’s new store in Jayanagar, Bengaluru by the popular actress, philanthropist, producer, and Head of the Uppi Foundation, Priyanka Upendra.

The rising acceptance of grown diamonds, coupled with an increasing preference for high-quality jewellery and larger carat sizes, has resulted in the brand witnessing exponential traction over the past year. The new-age brand plans to double down on its aggressive retail-first strategy and will launch new experience centers in cities across South India in the near future.

Gracing the launch ceremony and speaking about the collection, Priyanka Upendra said, “It is a really special feeling to be a part of the launch of lab-grown polki diamonds for the first time in India. The new collection, ‘Queen’s Reserve’ looks absolutely gorgeous, and I am thrilled to wear it and showcase it. Today, there is a rise in conscious consumerism, especially among the younger generation”.

Speaking about the launch of the collection and store, Lisa Mukhedkar, Founder and CEO of Aukera Jewellery said, “We are thrilled to introduce the new Polki collection, crafted with uncut lab-grown diamonds. Polki diamonds, historically cherished for their intricate designs and cultural significance, have been a staple in Indian ceremonies for centuries. Through our new collection, we are combining this rich tradition with modern elegance, offering larger, bolder jewellery pieces perfect for special occasions. Handcrafted by skilled artisans spanning six generations, the collection features exquisite designs adorned with emeralds, rubies, and pearls. We have curated this collection with a lot of love and passion and are excited to finally showcase the end result to our customers.”

                                       K.R.BALAJI

SANY India partners with J&K Bank to provide financial solutions to its customers.

Bangalore, 13th March 2024 : SANY India, a leading manufacturer of construction equipment, has taken a significant stride towards offering improved financial solutions to its customers. The company has formalized a Memorandum of Understanding (MoU) with J&K Bank, aiming to stimulate substantial growth and development opportunities within the region, while facilitating easier access to SANY India’s advanced product line along with readily available financial solutions.

The MoU was signed in the presence of Mr Nishikant Sharma, Deputy General Manager of J&K Bank, and Mr Sanjay Saxena, COO of SANY India, accompanied by senior officers from both organizations.  

This collaboration between SANY India and J&K Bank is strategically designed to leverage the strengths of both entities, providing comprehensive financial solutions to customers, including competitive interest rates and flexible repayment plans, to support the procurement of essential machinery for infrastructure projects.

Mr. Sanjay Saxena, COO of SANY INDIA, stated, “We are delighted to partner with J&K Bank, a leading institution of economic well-being within its operational areas. This collaboration signifies our commitment to delivering exceptional financial services alongside our cutting-edge products, empowering customers across Jammu and Kashmir and Ladakh.”

Highlighting the significant reliance on J&K Bank for equipment financing in the previous year, Mr Saxena added, “With 80% of our equipment sales in Jammu and Kashmir financed through J&K Bank, this partnership underscores the bank’s deep penetration and significance in the region. As J&K Bank becomes our preferred financier, customers can conveniently access financing solutions for our earthmoving and construction equipment without exploring alternative options

Mr Nishikant Sharma, Deputy General Manager of J&K Bank, echoed these sentiments, stating, We continuously strive to provide beneficial opportunities for our customers. With construction activities thriving in J&K and Ladakh, the demand for earth-moving and construction equipment is on the rise. Through our Construction Equipment Finance scheme, prospective buyers of SANY equipment can easily avail finance tailored to meet their financial requirements.” 

He emphasized the importance of strengthening the relationship between the two companies to achieve mutually beneficial future growth.

                                         K.R.BALAJI

Emaar India Empowers Construction Workers with “Shram” Skill Development Program.

Bangalore, 12th March 2024 : Emaar India proudly unveils “Shram” – a skill development programme for construction workers, tailored specifically for its workforce and in alignment with Emaar India’s commitment & focus on skill upgradation for Environmental, Social and Governance (ESG) Excellence”. This adherence is part of Emaar India’s 53rd National Safety Week Celebration.

“Shram” is an 80-hour comprehensive training initiative designed to equip construction workers with essential skills and knowledge vital for excelling in various job roles, encompassing essentials of bar bending & steel fixing, masonry, shuttering and carpentry. This programme will commence at the Urban Oasis project initially, followed by implementation at Emaar Business District in Sector 114, Gurugram.   

This pioneering programme underscores a dual emphasis on theoretical comprehension and practical learning, with a paramount focus on safety practices intrinsic to the construction industry. Participants will gain invaluable insight into safety and health protocols, first aid procedures, and emergency planning crucial for on-site worker safety.

In a strategic partnership with Lok Bharti Education Society, Emaar India endeavours to uplift blue collar worker communities by endowing individuals with vocational expertise indispensable for securing sustainable livelihoods within the construction industry.

Mr Kalyan Chakrabarti, CEO of Emaar India, stated“I firmly believe that ‘Shram’ will catalyse transformation within a segment of society traditionally overlooked in terms of upskilling. Honouring Hon’ble Prime Minister Shri Narendra Modi’s vision of ‘Viksit Bharat by 2047’, this is a small contribution of Emaar India to improve the quality of talent pool in the country. By empowering our workforce, we can ensure a safer and more productive construction environment, educating them in the various areas of construction processes.” He further stated that this training program will provide digital and financial literacy, developing soft skills and introducing them to safety, health, hygiene and housekeeping.”

“Shram” aims to furnish workers with the requisite skills to navigate construction sites safely and efficiently – priorities often sidelined within the unorganised segment. Through expert-led on-site training, coupled with informative lectures and discussions, followed by final evaluation and assessment Emaar’s initiative seeks to empower the blue-collar workforce comprehensively.

Emaar India envisions “Shram” as a pivotal stride towards enhancing the construction industry’s safety standards and worker welfare. By equipping workers with valuable skills and knowledge, Emaar India aims to establish a new benchmark for ethical construction practices in India, integrating principles of ESG at the heart of its operations.

                                    K.R.BALAJI